iOS App Development 101: Let Your Business Grow at full potential

About The Author

Nikhil-KhandelwalNikhil Khandelwal VP Engineering
LinkedIn|6 Jun 2023

Some Mobile App Stats 2023 to Prove its Popularity!  
 Some Mobile App Stats 2023 to Prove its Popularity!

The figures mentioned above clearly reflect how the mobile application industry is growing and hitting larger business opportunities.  

But Android & iOS platforms come into mind regarding mobile app development.  

If you need a game-changing application for your business? iOS app development is worth investing in as it has secured a vast loyal customer base. In March 2023, approximately 31.5 thousand iOS apps were released.  

Thinking of developing a secure & intuitive iOS app for your business? You are at the right place!

This iOS app development guide will explore everything you need to know about iOS apps.  

Let’s first start with its brief introduction!  

What is iOS App Development? 

iOS app development is creating apps designed for Apple’s OS. This operating system runs on hardware including iPhone, iPad, and iPod Touch. 

Types of iOS App Development 

iOS app development can be categorized into two types: Native and Hybrid. 

Native apps are designed for platforms using iOS app development languages and tools like Swift, Objective-C, and Xcode. You can download these applications from Apple’s App Store.  

 Native Apps
Hybrid apps are a perfect blend of both native and web solutions. Programming languages such as Flutter, C#, and React Native JS to write the code of the iOS app.  

Hybrid Apps

Why Choose iOS App Development to Influence Mobile Consumer Market? 

Today 95% of Americans spend more time using mobile apps than websites. And as of May 2023, the total value of worldwide consumer spending on apps amounted to $33.7bn. But you need to hire an iOS app development company for iPhone app development.   

If you are still unsure, here are some reasons why choosing iPhone app development to influence the mobile consumer market.  

Better App Revenue 

iOS apps have more potential to generate higher returns if you take care of all key aspects. Every business has a plan to get a high return on investment when beginning a project.  

Developing an iPhone app with an iOS platform gives your business a favorable image, leading to higher ROI.  

Increase Security 

Apple is recognized for delivering the top security features in the market. So, it's no surprise that iOS apps keep users' data safe. Thanks to high-end security protection methods, iOS app development helps in protecting app data against encryption & theft.  

iOS apps maintain customer privacy by following stringent security measures such as integrated data handling systems, approaches to prevent data breaches, and advanced data encryption techniques.  

Global Market Exposure 

As a company owner, you aim to expand your business ventures across several countries. If you target the US or UK, iOS apps will help you gain more attention.  

To build a strong worldwide brand presence, you must depend on iOS app development services. In addition, these apps are scalable, flexible, and versatile. So, any size of business can meet the market needs.  

Tech-Savvy Audience 

iPhone app consumers are tech-savvy and open-minded toward advanced technologies. With this in mind, business owners look at this as an opportunity to develop new app ideas to create unique and profitable apps that can dominate the market.  

Exceptional User Experience 

Poor user experience is one of the most common reasons why 50% of consumers uninstall apps after a few days. iOS apps work seamlessly and provides an excellent user experience which is the foundation of every successful business.  

In addition, iPhone applications are easy to maintain and have robust customer support that improves user satisfaction.   

With the increase of trustworthy Apple users, your business can grow tremendously using iOS app development services. The reasons are exceptional customer support, ease of testing, high ROI, easy automation of business processes, etc. 

Let’s look at the numbers 

Incredible Statistics for iOS App  

  • Subscription revenues increased to $17.1 billion in 2022; iOS was responsible for 77% of that revenue 
  • Apple's App Store had 2.184 million apps and games in 2022, an increase of 21.4% from the previous year. 
  • 2.18 million apps and games were available on the Apple App Store in 2022. 
  • In January 2023, iOS holds a market share of 55.85%, while Android leads with a market share of 41.89% in the US. 
  • Gaming apps are the most popular category on the Apple App Store, making up 21.07% of all available apps. 

Annual iOS app & game revenue from 2018 to 2022 (in $bn) is represented in the below graph.  

 Annual iOS app & game revenue from 2018 to 2022
 Factors to Consider Before the iOS App Development Process  

Building a user-friendly, scalable, and robust iPhone app for your business is an incredibly challenging task. So, it would help if you considered some factors before starting work on iOS app development.  

Factor #1 - Market Research 

It’s a good idea to do deep market research before hitting the market and creating an iOS application. Analyzing the market thoroughly and understanding the insights about your competitors is crucial to building high revenue generating apps for your business.  

Factor #2 - Target Audience 

Knowing your target audience impacts developing your successful iPhone mobile app. When planning for an iOS app, you must analyze your target audience.  

For that, you just define the audience's geographic location, age group, and preferences.  

Factor #3 - Quality 

You must maintain your app's quality standard to stand out. The App Store has strict guidelines for mobile applications that should be followed. Make sure your app is original and unique.  

Factor #4 - App Compatibility 

Apps incompatible with all versions may lose a margin of users and will not be profitable.  

Screen sizes differ for iOS devices like iPhones, iPad, or Macs. So, before developing an iOS app, you need to check your compatible platforms.  


The Facebook messenger app is compatible with all versions of iOS. 

Factor #5 - User-Friendly Feature 

Another crucial factor to consider when building an app for iOS platforms is user-friendly.  

For example; 

Amazon has user-friendly features that simultaneously allow easy use of the website and mobile app. 

Ready with your business iOS app idea
 How to Build an iOS App to Grow Your Business? 

How to Build an iOS App to Grow Your BusinessLet's look at the steps of building an iOS app to grow your business.  

Step #1 - Planning  

iPhone app development starts with the planning phase. Here are a few questions you need to focus on: 

  • What issues is your mobile app identifying? 
  • Who are the target users? 
  • What is the most crucial functionality? 

A thorough market analysis helps to make the product stand out in the market niche. This phase also needs to arrange all requirements in the app development.  

Step #2 - Design 

The design phase includes the following steps: 


The next step includes documenting needs for the experienced team of highly skilled designers. Here, the team designs wireframes, digital sketches, and blueprints that represent the app's appearance.  

UI/UX Design 

Ensuring a visually appealing but easy-to-use UI/UX design is the main objective of this stage. 

Software Architecture

This stage involves three crucial MVC (Model View Controller) 's components - data, user, and software. It ensures the app's scalability and stability.  

Step #3 - Development and Integration 

The development phase is about transforming your idea behind the app into a million users' reality.  

iOS app developers work with three important parts: 

  • Backend development 
  • Application programming interfaces (APIs) 
  • Frontend development 

Hire Flutter app developers or React Native programmers, you can incorporate the components to deliver a private and secure user experience.  

Step # 4 - Quality Assurance 

After completing the development process, it's time to focus on the QA (Quality Assurance) testing services. You must test your mobile apps on different iOS platforms to ensure optimized performance, high security through compliance, and a seamless user experience.  

Step #5 - Deployment 

In deployment, you must submit your app to the Apple App Store for upcoming reviews and approval.

It may take a few days to weeks for your mobile app to be approved.  

Step #6 - Maintenance 

With the launch of an app, the focus will now be on a continuous process of app maintenance. It includes tracking device usage via analytics tools, assessing performance through KPIs (Key Performance Indicator), resolving technical and security bugs, and updating app functionality for customer feedback and iOS requirements.  

Required Programming Languages & Team for iOS App Development 

Here are popular programming languages for iOS mobile app development services as per their categorization: 

Native iOS app development programming language

  • Swift 
  • Objective-C 

Hybrid iOS app development programming language 

  • Flutter 
  • JS + React Native 
  • C# 

Also Read: React JS Developer Hourly Rate Guide

Team Required for iOS App Development 

The team size necessary for the iOS app development depends on the development approach. 

The iOS app development team consists of the: 

  • Mobile developers 
  • Backend developers 
  • DevOps specialists 
  • Designers, and 
  • QA Specialists 

Also Read: Difference between full-stack, front-end and backend developers.  

 Hire iOS Developers with VLink

What is the Cost of iOS App Development?

The average cost of building an iOS app is around $5000 to $50,000.  

However, the pay rate could be divided into three categories: Small, Medium & Enterprise-Level Applications.  

  • Small App Development Charges: $5,000 -$10,000 
  • Medium App Development Charges: $10,000 – $50,000 
  • Enterprise App Development Charges: $50,000+  

Several factors determine the cost of iOS App Development.  

  • App size 
  • Complexity of features 
  • UI/UX design 
  • Native or cross-platform 
  • App testing 

Server-side applications will cost much more in iOS App Development.  

Consider VLink as Your iOS App Development Partner!

VLink is a leading iOS mobile app development company in the US, partnering with the most talented staff and building high-end applications for startups and enterprises. With 17+ years of experience, we have helped many global brands to date to achieve desired results in business through best-in-class mobile applications.  

Here are some reasons why choose iOS app development services: 

  • High-Performance, And On-Time Project Completion 
  • Team Of Skilled Flutter & React Native Developers 
  • Flexible Pricing Models 
  • Cost-Efficient Solution 
  • Agile Development Methodology 
  • Ensures Security and Integrity

 Looking to create an iOS app for your business

The Final Thought!

Hopefully, it would help if you now had a strong general overview of the iOS app development, from reasons to programming languages to the development phase.   

Building an iOS app is a particularly challenging task. So, it would help if you contacted VLink for iPhone app development services to grow your business to its full potential.  

If you'd like to talk to our experts about an upcoming iOS app development project, we'd be delighted to hear from you. Contact us today! 

Frequently Asked Questions
What are the top iOS app development trends for 2023 & beyond?
Many iOS App Development Trends for 2023 & beyond are AI/ML, AR/VR, Chatbots, Blockchain, Cloud-Based Apps & Wearables.
Can I build an iOS app on Windows?
Yes, you can build an iOS app on Windows. But, as we all know, it's not possible for iOS development on Windows. You will just need Microsoft's Xamarin to deploy, run and test only the iPad app from Windows.
Is it better to outsource an iOS app development company?
Yes. Outsourcing an iOS app development company is better because of its benefits, such as reduced development costs, faster time-to-market, and an experienced development team.
What challenges can you face in iOS app development?
App performance maintenance, app store approval, iOS app compatibility, security & user testing are some challenges you can face when developing an iOS app.

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