Consumer Goods (FMCG)

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Consumer Goods Company Thrives with Gamification App Developed by VLink

About 800 employees now use the app, which runs on tablets. It’s fairly straightforward. For instance, suppose an employee’s goal is to sell a certain number of the company’s hair care products in a three-week timeframe. The gamification app will tell them if they are on track, ahead, or behind the pace necessary to meet the challenge.

Overview

A large multinational fast moving consumer goods (FMCG) company, wanted its interaction with front line sales agents to be more effective. VLink teamed with the company to provide a gamification platform that now is used by 800 agents company-wide

Challenge

A large multinational fast moving consumer goods (FMCG) client, wanted its interaction with front line sales agents to be more effective

Solution Key Facts & Benefits

VLink teamed with the company to provide a gamification platform that now is used by 800 agents company-wide.

Beyond the existing/legacy order entry system, the new platform offers rewards, creates a team atmosphere and helping to retain employees and increase performance.

Company management can now view important information on sales and employee performance flow, improving performance by more than 20%.

New features and migration from a company tablet to employees’ smartphones are on tap, saving efforts and time up to 40%.

Participation can be customized in any language.

The platform, which is compatible with a multiple operating systems, was created in about four months.

To learn more, please download the case study.

Technology Stack Used

Express JS

Next JS

Mongo DB

Figma

AWS

Jenkins

To learn more, please download the case study

Over the years, VLink has successfully delivered numerous IT Projects across various challenging verticals and sectors. Here you can download the case study and look through and see VLink's potential for yourself.

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