VLink helped an online electronics company create an app that can go a long way toward helping local and regional retailers thrive in an age where better prices often are a few clicks away. The platform makes it easy for the shopper and the store to have an online dialog that leads to a value-add for the customer. The idea is to empower the retailer to leverage what it has and the big national online chain doesn’t have: Locality and flexibility.
Key Facts:
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Retail, E-commerce
To help brick-and-mortar stores to take advantage of their locality and build relationships with prospects and ongoing customers, and neutralize the price advantage enjoyed by online retailers.
VLink helped an online electronics company create an app that makes it easy for the shopper and the store to have an online dialog that leads to a value-add for the customer.
Empowered the retailer to leverage what it has and the big national online chain doesn't have: Locality and flexibility. The app helped the shopper, by letting the store and negotiate these perks, making it more likely they will continue doing so.